Watch What They Do

Forget the course hype. Instead: Watch what they (actually) do.

The online world is a damn circus of get-rich-quick schemes. Everyone’s an “expert” selling the next dropshipping, Amazon KDP, AI this, AI that, or whatever-else-gets-you-rich course. Sounds great, right?

Wrong.

Too many of these course creators are focused on selling the course, not the actual method. The pitch is all “easy money” and flashy testimonials, but their own success conveniently comes from selling you the dream.

Read that again:

They make their ‘real’ money by selling you a course or other info product on X.

X (the actual ‘method’ they teach) almost doesn’t matter. If there’s a bit of hype around X, that’s good enough (for many shady sellers).

Here’s how to cut through the BS:

• Ignore the talk, watch the walk. Are they actually doing the thing they’re teaching? Or is their only business selling courses about the business?
• Success is in the specifics. If it’s all vague promises and zero actionable steps, it’s useless. Demand the how-tos, not the hype.
• “Limited time offer” means “pressure tactic.” Don’t let FOMO rush you into bad decisions.

The truth is, there’s no substitute for your own effort.

Courses can help, but they’re not magic.

Real success comes from:

• Smart research. Vet the instructor. Find reviews from folks who aren’t getting paid to rave.
• Independent learning. Courses are a start, not the finish line. Read books, study case studies - build your own damn knowledge base.
• Learn the essentials of online business and marketing. Free courses can be a great starting point.
• Doing the work. Experiment. Fail. Learn. Adapt. That’s more valuable than any guru’s playbook.

Remember, building a business is hard. Anyone claiming otherwise is selling snake oil.

Stay skeptical, focus on actions (theirs and yours), and don’t be fooled by shiny promises.